Embracing disruption in my small business


My first vlog shares my thoughts on how I am embracing disruption in my small business during the Covid-19 pandemic. I am trying to see disruption as a force for innovation, that I can use to find our next generation of ideas. Being in a disrupted, unfamiliar space is now the new normal. I wanted to share how I see it providing the impetus for novel product and service solutions, even for me in my Act! CRM add-on business. When there are periods of upheaval and distress, we can emerge from them with a new mindset and novel solutions. Putting crazy and bizarre on the menu might just lead to something viable. The point is not that every idea is workable but that by disrupting conventional thought patterns you may discover a few workable, profitable gems.